• VP - MARKETING

    Job Location(s) US-FL-Hollywood
    Seminole Property
    Seminole Hard Rock Hotel and Casino Hollywood
    Position Type
    Full Time
    Shift
    Day
    Category
    Marketing
    Requisition ID
    2018-23152
  • Overview

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    Seminole Hard Rock Hotel & Casino in Hollywood, Florida, located minutes from Fort Lauderdale's world-famous beach, features a AAA Four Diamond resort with 469 luxury rooms and suites, over 100 tables, 2000 slot machines, award-winning restaurants, high-energy nightlife, a lagoon-style pool and Beach Club, a Hard Rock-inspired spa, and premium meeting and convention space. The property is currently undergoing a $1.5 billion expansion. When the development is complete in mid-2019, Seminole Hard Rock will be home to an iconic guitar hotel tower that will include a Hard Rock Casino, nearly doubling its current size with 3,267 slot machines, 178 table games plus a new 18,000-square-foot poker room. The existing Hard Rock Live arena will be razed in March 2018, and replaced with a state-of-the-art 7,000-seat Hard Rock Live venue in a theater-style configuration. For more information please visit https://www.seminolehardrockhollywood.com.

    Responsibilities

    Under the supervision of the Property President, and indirectly the Sr. Vice President of Marketing, the incumbent will be responsible for all functions of marketing division including Bus Marketing, Casino Marketing, Special Events, Promotions, Advertising Public Relations, Direct Marketing and Database Marketing.

    ESSENTIAL JOB FUNCTIONS:

     

    May include but are not limited to:

    • Exhibit conduct in accordance with all Gaming Commission Regulations and Seminole Tribe of Florida departmental policies and procedures.
    • Develops and executes marketing plans and programs, both short and long range, designed to attract Slot and Table games patrons.
    • Continually evaluates the timely adjustment of marketing strategy and plans to meet changing market and competitive conditions.
    • Recommends changes in basic structure and organization of the marketing group to ensure the effective fulfillment of objectives assigned and provide the flexibility to move swiftly in relation to marketing problems and opportunities.
    • Advises Senior V.P. of Marketing of budgeting requirements, forecasts and overall operating effectiveness.
    • Responsible for the development and implementation of marketing policies, procedures and programs.
    • Assures compliance with all regulatory requirements.
    • Develop department members’ knowledge and skills through education, training, coaching, corrective counseling, etc.
    • Demonstrate a commitment to ensuring responsible gaming and responsible alcohol service by discreetly notifying appropriate management of concerns and observations.
    • Conduct personal behavior and select, train, coach, counsel, appraise and retain direct reports who consistently perform actions and behaviors that reinforce the Company’s Mission and Values of Communication, Integrity, Fun, Respect, Accountability, Passion and Dedication.
    • Demonstrate commitment to assisting in the development of Seminole Tribe members participating in the Tribal Career Development program and, when a Seminole Tribe member’s assignment falls within your direct area of responsibility, act as a personal mentor/career advisor to the Tribe Member and submit progress reports and information to the Director of Tribal Development.
    • Ensure prompt and discreet notification to appropriate management and/or the Ethics Hotline of any observation of illegal acts or internal ethics violations.
    • Ensure appropriate staffing levels to best manage labor costs while maintaining outstanding guest service.
    • Stays abreast of the current trends and practices within area of responsibility and communicates pertinent information to management, peers, direct reports and team members as appropriate.
    • Promotes positive public/employee relations at all times.
    • Maintains a clean, safe, hazard-free work environment within area of responsibility.

    Performs other duties as assigned.

    Qualifications

    • High School Diploma or equivalent required and at least seven (7) years experience in a marketing senior management role in a Casino resort environment or an equivalent combination of education and experience. Bachelors’ degree in a related field highly preferred.
    • Solid track record in developing and implementing successful marketing strategies and the ability to lead a team in achievement of required objectives.
    • To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.
    • Ability to work long hours and flexible schedules, including nights, weekends and holidays.
    • Ability to deliver a service level which creates an atmosphere that makes our guests want to return, giving each guest a positive, memorable entertainment experience.
    • Commitment to routinely go above and beyond in the accomplishment of position responsibilities in an effort to play a role in the achievement of organizational goals.
    • Must present an image of excitement, enthusiasm, and outgoing personality, while being able to project a professional demeanor.
    • Strong interpersonal and communication skills. Ability to achieve desired results without compromising business relationships.
    • Leadership, problem solving and solid decision making skills.

     

    WORK ENVIRONMENT:

    The working conditions are those typically found in an indoor, climate controlled office environment. Will be exposed to casino related factors including but not limited to second hand smoke, excessive noise, large crowds and stress related to servicing guests in a high pressure and fast paced environment.

    CLOSING:

    The Tribal Council gives preference in all of its employment practices to Native Americans. First preference in hiring, training, promoting and in all other aspects of employment is given to members of the Seminole Tribe who meet the job requirements. Second preference is given to members of other federally recognized Native American Tribes who meet the job requirements.

     

    As part of Seminole Gaming’s employment process, final candidates will be required to obtain gaming licensure by completing a background check with Seminole Gaming Compliance and Regulations, prior to an offer being extended. These background checks may include, but are not limited to:

     

    • Credit Check
    • Criminal Background Check
    • Drug Screen

     

     

     

     

    Disclaimer
    While this is intended to be an accurate reflection of the current job, management reserves the right to revise the current job or to require that other or different tasks be performed when circumstances change, (e.g. emergencies, changes in personnel, workload, rush jobs or technical developments).

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